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3M
THAILAND
OBJECTIVE
Increase awareness of each brand under 3M Thailand (Nexcare, Futuro, Post-it, Scotch, Command, AC Filter, Scotch-Brite, etc.). The public was not aware that some of these brands are part of the 3M group, and an assurance of quality.
RESULT
Through an integrated marketing communications strategy, Branded deployed a wide range of communication platforms – including social media, influencers, PR, radio, TV, and brand activation.

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